Geoweb Summit #6
Thursday, May 23, 2013 from 3:00 PM to 9:00 PM (EDT)
Brooklyn, United States
Thursday, May 23, 2013
3.00 pm - Doors open
4.00 - 4.40 pm - Panel 1
Internet of Things
John Canosa is the General Manager for M2M at ThingWorx, the first Application Platform for the Connected World - one that combines the key functionality of Web 2.0, social media and Connected Intelligence.
4.40 - 5.20 pm - Panel 2
Geospatial big data
5.20 - 5.40 pm - Digby keynoteLocation & Mobile: Providing Context to 1:1 Marketing
5.40 - 6.10 pm - Reception break
Drinks + networking
6.10 - 6.40 pm - Maponics keynote
Darrin Clement, Maponics
6.40 - 7.20 pm - Panel 3
The location app ecosystem
Jarred Kennedy is Senior Director Business Development at Factual, that enables mobile developers to create personalized, contextually relevant experiences using the location capabilities of mobile devices.
7.20 - 8.00 pm - Panel 4
Retail location marketing
Kris Kolodziej is VP of Location Services at Aisle411, that lets retailers, app publishers and brand advertisers leverage indoor location data and searchable indoor maps to monetize and enhance the mobile user experience.
Alexandre Winter is the founder of Placemeter, a new company that offers a network of smart sensors that capture the activity in retail store and use it to bring customer experience to the next level.
Asif Khan is the founder of the Location Based Marketing Association (LBMA), an international group dedicated to fostering research, education and collaborative innovation at the intersection of people, places and media.
8.00 - 9.00 pm - Reception continues
Drinks + networking
When & Where
Modified Ventures is a post-internet market development company that builds communities around emerging industries, supported with events, web content and research.
Infrastructure now ready for indoor location
Aisle411 leads the indoor location commerce space with clients like Home Depot and Walgreens. Kris Kolodziej, the company’s VP of location services, has been involved in indoor location for a decade. ‘The infrastructure is there,’ he says. ‘Now it is just about scaling the maps to indoor venues.’
Placemeter tracks customers with 'computer vision'
Placemeter offers a system of smart sensors and software to 'understand what is happening in physical places'. Private beta clients include retailers, restaurants and bars. Founder Alexandre Winter was previously co-founder and CTO of LTU Technologies.
DataXu applies big data to marketing
DataXu is a real-time, big data-driven media buying platform for advertising campaigns across online, mobile and video channels. 'Location in mobile can tell different things about you,' DataXu's mobile manager Lara Mehanna says.
Path Intelligence observes how shoppers navigate space
Path Intelligence uses proprietary indoor location technology to track movements of mobile devices. 'The range of applications is quite broad,' VP of Business Anne Marie Stephen says.
Geofences 'what Maponics has been doing for years'
Maponics provides venue and destination boundary data to clients like Twitter and Urban Airship. 'SoLoMoCo as an industry is continuously evolving,' founder Darrin Clement says. 'They are now doing more sophisticated analytics involving the area the person is in.'
xAd combines geofencing with search intent data
xAd is a mobile location-based advertising network with publishers like Waze and MapQuest and clients in retail and hospitality. ‘We evaluate the location signals of our publishers to ensure that we not only have a lot of them, for scale, but also that they are accurate,’ VP Marketing Monica Ho says.
GeoLoqal will offer location simulation and testing
GeoLoqal is a new platform for developers of location-based services. 'There is no robust systematic way of testing the behavior of your application worldwide,' says Ronnie Guha, founder with Amiya Mansingh. 'That is one of the aspects of our platform.'